AR-T Streetwear
Who are we?
Who We Are
AR-T is a contemporary fashion brand created to reconnect a new generation with art. We believe art should not feel distant or untouchable, but present, relevant, and part of everyday life. By translating existing artworks and recognizable art styles into clothing, we make art approachable and wearable without losing its meaning.
Our collections are built around the idea that fashion can be a bridge between visual culture and personal expression. Every piece is designed with intention, turning garments into carriers of stories rather than simple products.
Art as a Living Language
Art forms the foundation of everything we do. We work with classical artworks and influential art movements, reinterpreting their visual language through contemporary design. Instead of copying existing works, we focus on abstraction, emotion, and composition to give them new relevance.
Each print tells a story. Some reflect history, others emotion or perspective, but all are designed to invite curiosity. Wearing AR-T means engaging with art in a way that feels modern, personal, and open to interpretation.
Designed with Responsibility
Creativity and responsibility go hand in hand at AR-T. From the beginning, we have made conscious choices in materials, production methods, and quantities. Our garments are produced using sustainable fabrics and thoughtful manufacturing processes, with a strong focus on quality and longevity.
Rather than following fast-moving trends, we aim to create timeless pieces that remain relevant beyond a single season. By doing so, we encourage a more mindful relationship with clothing and reduce unnecessary waste.
From Digital Innovation to Wearable Stories
AR-T began as an experiment to bring art closer to the current generation through digital innovation. By using augmented reality filters, we created interactive experiences that allowed people to engage with art in a new and accessible way. This digital layer helped strengthen the connection between traditional art and modern culture.
While augmented reality remains part of our world, our focus today lies primarily on the physical garment and the story it carries. Clothing has become our main canvas, a place where art, culture, and sustainability come together in a tangible and lasting form.